The shop faces some interesting challenges. Their location is awesome. The building is really cool. I love their build-out. Their visibility from the street is not good though. The tint on the windows makes it difficult to see that there is anything there, much less what kind of store it is. I’ve ridden past a few times and if I didn’t know it was a bike shop, I couldn’t have figured it out from the outside of the store. Hopefully a sign on the W&OD side is in the works.
It is cool to hear great feedback on their customer service.
Orbea’s hybrid line is really impressive! They take a bike style that is somewhat ambiguous and makes it really fun and lively to ride.