Message Board at Key Bridge this morning 5/10? Terrible, right?
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Did anyone else see the message board set up at the Virginia side of Key Bridge this morning. It said something like “Bike ride 5/12/17. Avoid Downtown.” Warnings are by definition not positive. It’s not very endearing either. It implies biking to work is an impractical lark that’s really going to mess up your day.
It should have said “Tired of sitting in traffic? Ride your bike to work on 5/12/17.” Or I would have settled for just “Bike to Work day 5/12/17.” People know what that means. And if they don’t, the simplicity of the message implies that they should know what that means so they should go find out about it. Incentive!
Or tell me it was a different date and different ride that they were warning about.
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